With BlackRock deal, Fidelity bets on ETFs
Commentary: Deal could revamp retirement plans
new
March 13, 2013, 11:27 a.m. EDT
By Chuck Jaffe, MarketWatch
The world’s biggest provider of exchange-traded funds and the world’s
largest active mutual fund manager have struck a deal that will make
more of the big, brand-name ETFs available without transaction costs.
Fidelity Investments and BlackRock Inc
BLK
+1.21%
announced a new strategic alliance Wednesday that will give Fidelity’s
10 million customers increased and improved access to iShares ETFs. The
combined power of the two powerhouses had many industry watchers
believing this deal is a first step in developing capabilities that
could dramatically alter the ETF landscape.
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Under the new agreement — which effectively extends a three-year-old
deal between the firms that was set to expire — Fidelity will more than
double its current commission-free ETF offerings, and will also create
new portfolio strategies using iShares as the basis for tactically
managed investment accounts.
“This exclusive long-term partnership really is an extension but a
broadening and deepening of the partnership over the last three years,”
said Kathleen Murphy, president of personal investing at Fidelity
Investments. “We plan to leverage our combined strengths to provide
leading ETF products to our customers.”
Fidelity is raising the number of iShares products that can be traded
commission-free on its website from 30 to 65, with the additions
including all 10 iShares Core ETFs, a relatively new offering
constructed to be the building blocks of an ETF portfolio. The entire
iShares line currently includes 280 funds.
Perhaps more important is that the 65 ETFs that can be traded sans
commission are among iShares’ most-popular issues, rather than being
funds that have not drawn much following; all told, the 65 iShares ETFs
in the program hold close to 18% of all ETF assets.
That is key because the Fidelity-BlackRock deal was announced just weeks after Charles Schwab Co.
SCHW
+0.79%
unveiled its new ETF OneSource program, which made 105 exchange-traded
funds available on a commission-free basis. While the Schwab program
offers more issues, critics suggested that its selection of fee-free
options was limited and included few popular, big-name, big funds. The
105 funds currently available free in the OneSource program hold about
3.5% of all ETF assets.
Bloomberg News/Landov
What Fidelity and BlackRock officials steadfastly avoided discussing about the deal was just where it could lead in the future, in terms of combined funds or ETFs.
For all of its fund-management prowess, Fidelity has been mostly outside
of the ETF business. Much of that is because the Boston firm’s
specialty is in active management, while exchange-traded funds
effectively are index funds built to trade like stocks. BlackRock’s
iShares are all index offerings, but the ETF business has been slowly
coming around to the idea that there’s a place in the industry for
actively managed funds.
Over a year ago, PIMCO opened an ETF version of PIMCO Total Return
BOND
-0.02%
— run by legendary manager Bill Gross — that has been hugely popular.
While firms have been slow to move active management over to the ETF
platform, such a migration ultimately seems inevitable. With Fidelity’s
stable of actively managed funds, that leads to images of a more
expansive partnership, one that could bring something like, say, iShares
Fidelity Contrafund to life.
“If there is an industry move to turn actively managed funds into ETFs —
and ultimately we know that is what the industry is moving to — you
could see this partnership really helping both sides, because Fidelity
doesn’t have much of an ETF presence and BlackRock’s efforts at running
actively managed mutual funds haven’t been all that great,” said
industry consultant Geoff Bobroff.
For now, however, the logical extension of the partnership is that it
makes iShares not only more available on a commission-free basis, but
gets more employers working with Fidelity to include a self-directed
brokerage window in their plans, which would then allow those investors
to access iShares offerings as part of their 401(k) or other savings
program.
“With current technologies, ETFs don’t really have a place in the
retirement plans, except for through self-directed brokerage accounts,”
explained Mark Wiedman, global head of iShares at BlackRock. “But
investors who want ETFs in their retirement plans want access to those
kind of accounts, and to the extent that iShares will be more readily
available without transaction fees in those accounts through Fidelity,
we think [self-directed brokerage accounts] will become a more
attractive option for retirement investors.”
Chuck Jaffe is a senior MarketWatch columnist. His work appears in many U.S. newspapers. Follow him on Twitter @MKTWJaffe.
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